Campaign 2004's Jedi Mind Tricks

Perhaps the best way to understand Campaign 2004 is to think of the Jedi Mind Trick from the Star War movies, a wave of the hand and a hypnotically suggestive phrase make the feeble-minded miss the obvious. “These aren’t the droids you’re looking for,” Obi-Wan Kenobe tells storm troopers who are looking for precisely those droids.

In Campaign 2004, it’s as if George W. Bush’s campaign has mastered the same trick, applying it to much of the national news media and to many voters: “John Kerry is not the candidate you’re looking for.”

Consortiumnews.com